Finally, some happy days at the Volkswagen Group. The once-sluggish electric push is gaining real momentum. Multiple brands across the vast automotive conglomerate are reporting a significant surge in EV sales. Through June, global deliveries of purely electric vehicles rose by 47% to 465,500 units. This boom has increased the EV share of total deliveries from 7% to 11%.
It’s not just one company pulling the weight. Core brand Volkswagen saw EV sales climb by 14.3% to 192,600 units. Skoda’s all-electric deliveries soared by 147.8% to 73,000 units, while SEAT and Cupra posted a combined triple-digit jump of 105.3%, reaching 37,600 EVs. Audi’s electric sales rose by 32.3% to 101,400 units, and Porsche surged by 279% to 34,200, driven by strong demand for the electric Macan.
Photo by: Volkswagen
The ID.4 and ID.5 were the group’s top-selling EVs through June, with combined sales of 84,900 units. The more affordable ID.3 hatchback, which isn’t sold in North America, followed with 60,700 units. Rounding out the podium, the Audi Q4 E-Tron and its Sportback sibling generated 44,600 sales.
The best part for VW? Its most affordable EVs haven’t even launched yet. In 2026, the ID.2 will arrive with a starting price of around €25,000 ($29,300) in Germany, followed in 2027 by the even cheaper ID.1 at approximately €20,000 ($23,500). As per VW’s usual strategy, several derivatives wearing different badges from sister brands will join the lineup.
With more budget-friendly EVs on the way and a ninth-generation, electric-only Golf due before 2030, the future looks promising for the VW Group. It also helps that Tesla’s downfall continues at an alarming rate. That said, competition extends beyond Elon Musk’s company; Stellantis and Renault are also rapidly expanding their EV offerings to brace for a likely ban on new ICE cars in Europe from 2035. Chinese automakers are ramping up their presence across Europe and beyond, making it harder for VW to maintain its sales momentum.
In the meantime, the VW Group’s strong EV performance in the first half of the year contributed to a 1.3% rise in total deliveries, reaching 4.41 million vehicles. Plug-in hybrids also played a role, with PHEV sales increasing by 41% to 192,300 units. VW has improved its plug-in hybrid lineup by upgrading batteries, now offering up to 89 miles (143 kilometers) of electric range on select models.
Photo by: Volkswagen
But selling more cars alone won’t fix everything. VW is aggressively cutting costs, including more than 35,000 job reductions in Germany by 2030. Domestic production capacity will be reduced by 734,000 units, partly by shifting Golf production to Mexico. The future of the Osnabrück plant is uncertain after the T-Roc Convertible is discontinued in mid-2027. VW will also cease car production in Dresden by the end of this year. These are just a few pieces of a sweeping restructuring plan outlined late last year.
While the EV sales surge gives VW some breathing room, it also highlights an ongoing issue: profitability. The company recently admitted that making real money on electric cars remains challenging. Originally targeting cost parity with ICE vehicles this year, VW has now pushed that milestone to 2026. Once it cracks the code for EV cost efficiency, its electric offensive will likely accelerate even further. In the meantime, pressure is mounting to avoid hefty EU fleet emissions fines, potentially in the billions, so pushing EVs even harder is more than just good business; it’s a regulatory necessity.
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